Saturday, October 31, 2009

Blogging SEO For Real Estate Professionals

By Silace Zyllion

If you devote any time selling through blogs, which a lot of of us are, you understand the significance of having your content found on the net. In attempting spread the word out about the Real Estate Lead Generation Software served through RedX and have learned a great deal on search engine optimization in the process. What I have come to comprehend is that there is a lot more that goes into SEO than simply the initial blog post. The steps following your post will really determine your level of success in attracting traffic and ensuing real estate leads to your blog.

Steps To Interest Real Estate Leads In Your Blog

Basically a blog post is an investment in advertising. As a result, your ROI is based upon how many people see your blog or marketing message Therefore, the more people you get to read your blog, the higher your return will be. This is the beauty of SEO.

The first step in the writing procedure should always be choosing a objective keyword. If you have a topic in mind, use a few minutes on google to see how useful the phrase you are focusing on will be. To see the level of rivalry, look next to the search box for the search results data. As an case in point, the competitive information for the expression "attract real estate leads is "Results 1 - 10 of about 4,230,000 for appeal to real estate leads. (0.55 seconds)" Because this article is competing with over four million other entries, it is unlikely to rank high on the search phrase "attract real estate leads." Thus, optimizing it for that expression may be quite futile and I should probably optimize this article to a less competitive expression such as "listing leads for Realtors", or even "GRAR" which only has one million competitors.

After finding a phrase that is not too competitive, draft your article using the target phrase in the text. Include the expression as part of your header tags as well as your subhead Back to our illustration, the phrase Appeal to Real Estate Leads is in the tag of this article.

Now You Can Begin SEO

Here is what I do to promote these posts as well as the RedX discount page.

* Ping your entry using a pinging instrument to numerous sites. I use pingler.com

* Make multiple unique versions of your article with an article rewriter. Distinctive versions are needed so that every syndicated site that posts your article is counted as a exclusive back link to your real estate blog. I now use Magic Article Rewriter as my instrument of choice.

* Offer your unique article to as many article directories as possible. I use two resources concurrently for this. The first is UniqueArticleWizard, the second is Magic Article Submitter. Both tools allow you to syndicate your article across the web over time which regularly increases your links and your search engine rank. Their actual sales pages are pretty cheesy, but the tools work great.

* Bookmark the post to StumbleUpon, Digg, Delicous, and the rest of the bookmarking sites. If you are using a Wordpress, Orlywire has an attractive tool that allows you to automatically bookmark your post to your accounts.

* If you haven't submitted your RSS feed to the multiple feed readers, then now is the time to do so.

* Put a copy of your article or post on your social networks.

All of the above sounds like a lot of work, and it does take concerning an hour to complete all of the steps. However, where you may draw one or two real estate leads from the post alone, you can now expects a few hundred more people to find you from your search engine optimization activities.

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