Sunday, March 13, 2011

These Are The 3 Mistakes That SEO Beginners Should Know About

By Pierce H Chamberlain


One of the most effective ways to drive targeted traffic to your website is to use Search engine optimization. Your site is merely stagnating if you aren't getting the right kind of visitors one a consistent basis. It is very important to effectively promote your site on the internet by focusing your efforts on search engine optimizations. Even though there are a number of Internet marketing methods and techniques that you can use to get targeted exposure, nothing comes close to SEO when you talk about free traffic that is highly targeted and converts really well. In the following article we shall be looking into three mistakes that you should avoid if you are in the starting stage.

One of the most important elements of SEO is using the anchor text effectively. This is the word or terms that identify your site when you set up incoming links. Your main keywords should be contained here, as this alerts the search engines on how to rank your site.

In other words, your anchor text should contain the exact keywords you want to rank for, such as "diet tips." You often see anchor text like, "click here," where the marketer makes the mistake of not using keywords, and the search engines don't like this because it's not relevant to your site's topic.

The number 2 issue is keyword research happens to be one of the most important elements of search engine optimization. Targeting the wrong keywords and not focusing on the keyword phrases that are targeted then you are obviously making a mistake. For your website or niche you need to find the right keywords that will get you ranked in the right category. Remember when you think about keyword phrases consider using those that have the highest chance of driving traffic relevant to your site right to your business. Keyword research that is done correctly will get your better results in the long run.

If you get your backlinks from completely irrelevant sites or sites that promote hatred, violence, etc, it will put out a bad impression on the search engines. The main factor to keep in mind when it comes to links is getting them from quality sites in your own niche.

Don't ever discount your visitors and solely pay attention to the search engines. The content that you write for your website has to be balanced. It should be alluring to both your visitors and the search engines. If you solely write for the search engines then the content becomes unattractive to a regular user. Your intention with your website is to cater to your users and also to delight the search engines. Make sure to remember that search engines are ultimately a source for convincing traffic to go to your website, in which you will need to express an appropriate message for your human readers and win them over. To conclude, from the article above we find out that simple oversights can be taken care of quite effortlessly as long as you do your homework. These are usual lapses that new Internet marketers make when they're readying their site for search engines. After you are knowledgeable of these basic points and pay your attention to both the visitors and the search engines then you'll begin to recognize a stream of visitors coming toward you. In general, SEO is not as difficult as most people are under the impression it is. The truth is it's just an assembly of simple tasks that you'll need to do again and again; has the potential to be monotonous yet it can provide mind-blowing results in the long run.




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