Saturday, July 18, 2009

Toll Free Numbers - Consumer's Perspective

By Anne

Toll free numbers are admired by consumers like me because of the fact that we don't have to spend anything when we call a specific company. The best part is, we can call them as many times as we can, and it is the on the company's expense.

Everyone becomes a consumer at some point in our complicated lives. We have common experiences when it comes to purchasing products and services. We may get dissatisfied at times with a specific product or service, get baffled on how to use a product or we may just simply want to know more about a particular product or services.

When we are having these experiences, what do we do? Our first instinct will be to contact the company or their customer service department and raise our query, concern or whatnots - basically contact their toll free number, right? Wouldn't it be very inconvenient for us if we have to memorize a lot of numbers if we have different concerns?

For instance, if our concern is about "how to use a product", we have to call a certain number, or if our concern is about billing then we have to call another number. Wouldn't it be confusing to memorize a lot of different numbers? It's not only time consuming but it's also frustrating on our part - consumers part that is.

Toll free numbers are the greatest reward a company can give to its target consumers. Why? Simply because they are easily remembered, like vanity numbers for example, where in we don't have to memorize a number, we just have to remember the name of the company or anything of that sort.

Companies who get vanity numbers, more often than not, receive more consumer response than companies who don't have the former. Being a consumer, I feel that companies give me more importance by making use of these vanity numbers. It just means that they care for their consumers.

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