Friday, December 14, 2012

The Customer Advantage In Review

By Russell Howe


Three years ago a small group of people created The Customer Advantage. Today we look at how the program works and how it tries to combine online savings with online earnings while remaining free to use.

While other group buying systems such as Groupon offer almost miniature earnings opportunities, this program tries to even the playing field by rewarding members for building it's popularity.

Now three years into development, the admin team know they have a game changing program on their hands if they get it right. As a free opportunity, too, it is the easiest type of home based business to build online.

There are two aspects to TCA..

* Saving you money at local businesses

* Earnings

Much like Groupon or LivingSocial, TCA is built around the group purchasing model which is incredibly popular online nowadays.

The key things to note when looking at TCA, however, are:

* Every deal comes from a local business, not a corporation. The focus has always been on communities rather than affiliates.

* Most group buying programs, such as Groupon, offer deals with as little as 30% savings to the member. TCA has already stated it's desire to offer discounts ranging between 50% to 90%.

The affiliate option of TCA is where things become rather more interesting, and was undoubtedly the main factor in Amazon's $25 million bid which was rejected by the developers in 2010.

Each time you tell anyone else about TCA with your exclusive referral link you are guaranteed to be paid a 5% commission on whatever that member buys through their account in future.

This affiliate plan actually goes five levels deep, meaning you earn a 5% commission each time a referral introduces a referral, and so on.

As far as group buying programs go, The Customer Advantage is on course to dominate it's niche over the next couple of years. By taking it's time setting the wheels into motion it is creating something with truly special potential, both as a free online savings mechanism and legitimate home business.




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