Monday, September 12, 2011

Web Page Keywords - Make Your Site Smoking Hot

By Phillip Guye


Finding the right web page keywords so your website will show up on the first page of Google, and other search engines, is the main goal for Internet marketers. The good thing is it's not hard to do. With patience and practice you can optimize your web pages and benefit from free traffic. It is really quite simple, if you do it the right way and you get that coveted first page ranking for your website, you will get a lot of traffic, quality targeted traffic, for free. Viral video marketing also uses keywords to attrack viewers.

They are called organic searches. Someone will go to their web browser and type in a search term. Say someone is looking for golf balls. When they look for that term and if you've optimized your web pages with those keywords your site can show up extremely high in the search results. This is called Search Engine Optimization (SEO) and it's a great way to have a ton of very targeted visitors, which is totally free. Ranking high will give your site more credibility. The average surfer doesn't really know that much how it works. That's why a lot of people assume that websites listed on top of the results pages are the best.

And in a way they are, they are the best at optimizing their web pages so they can cash in on all that organic traffic. So, how do you benefit from using these keywords to land on the first page of the search engines? The first thing you need to do is compile a list of keywords. If you want to benefit from a top ranking position you have to target keywords and use it very carefully. It's easy to think that you should grab all the most searched for keywords in your niche, but that rarely works because those keywords are just too competitive.

A much better, and more efficient, strategy is to find keywords that are made up of 3 - 4 words. These long tailed keywords won't get the huge hundreds of thousands of searches, but they will get plenty of searches a month and they won't be so competitive that you can't rank for them anyway. If you select a dozen, or more, of these long tailed keywords and each one gets say around 1,500 searches monthly, you stand a good chance of ranking for many of them, not just one. That may provide you with lots of traffic and since the traffic you're getting is from those who are searching for the exact keyword (and item) that you have to sell, you'll get plenty of sales.

It's just not that hard to optimize your web pages for search engines. Social media marketing services and sites are now readily accessible. The better you get at adding the best web page keywords, the more organic search results you will get. This is free traffic and you will make more sales and have a much higher rate of return on your investment of time. Apart from time, it's totally free.




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