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A catalog with eye-catching graphic design can make it a great marketing tool, which can be at times as effective as an actual sales person. A catalog displays a range of products that help a customer pick a particular product after discussing with relatives, friends or peers. Therefore the catalog should be printed and designed in such a way that customers find it extremely attractive and are drawn towards the products displayed on it.
A catalog should efficiently focus on products and see that they do not get hidden by other factors. Thus without any compromise, you should first concentrate on the colour combination and layout of the main graphic elements so that the product pictures in the catalog do not look trite to the customer. Advanced graphic design software can help you work with different colours and shades, and their colour selection tools can help you select the colour palette that you are most comfortable working with.
The next thing to consider is how all the text will be displayed on the catalog. Graphics tools also allow you to see how various fonts and colour schemes will look on a catalog to make it more appealing. You should keep in mind while adding text that it must include all the major benefits of the products, but this information must be presented in a concise manner.
After the basic image and text components are decided, one must concentrate on selectively adding attractive imagery to the catalog. Graphic design that is modern and smart makes the catalog visually attractive to customers and rouses their interest in the products displayed. You may either get in touch with a professional designer to obtain such appealing designs or if you have the creative talent in you, then you can try it out yourself also.
While adding the ornamental components to the catalog you can make excellent use of the pre designed graphics that come with the modern graphic design software. This will ensure that you get superior designs without having to spend a lot of time or money on them.
After the designing task is over, you have to look for a good printing company to get your catalog printed. You should get the prints in bulk, as you never know how many of them you will require in future. You can let a designer from the printing company recommend some final modifications on the catalog that you have created, as an expert's advice always helps to enhance the output. Moreover, he can also tell if the design would come out as well as it looks on a computer monitor.
A catalog should efficiently focus on products and see that they do not get hidden by other factors. Thus without any compromise, you should first concentrate on the colour combination and layout of the main graphic elements so that the product pictures in the catalog do not look trite to the customer. Advanced graphic design software can help you work with different colours and shades, and their colour selection tools can help you select the colour palette that you are most comfortable working with.
The next thing to consider is how all the text will be displayed on the catalog. Graphics tools also allow you to see how various fonts and colour schemes will look on a catalog to make it more appealing. You should keep in mind while adding text that it must include all the major benefits of the products, but this information must be presented in a concise manner.
After the basic image and text components are decided, one must concentrate on selectively adding attractive imagery to the catalog. Graphic design that is modern and smart makes the catalog visually attractive to customers and rouses their interest in the products displayed. You may either get in touch with a professional designer to obtain such appealing designs or if you have the creative talent in you, then you can try it out yourself also.
While adding the ornamental components to the catalog you can make excellent use of the pre designed graphics that come with the modern graphic design software. This will ensure that you get superior designs without having to spend a lot of time or money on them.
After the designing task is over, you have to look for a good printing company to get your catalog printed. You should get the prints in bulk, as you never know how many of them you will require in future. You can let a designer from the printing company recommend some final modifications on the catalog that you have created, as an expert's advice always helps to enhance the output. Moreover, he can also tell if the design would come out as well as it looks on a computer monitor.
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