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This week's tip is all about content creation for your Youtube channel. First, let's start out with probably the most popular types of videos that people create on Youtube. You'll have Powerpoint or Keynote presentations, screencasts, stuff from Fiverr like animations, paper clipping and drawings and definitely, the most popular and that is presenting in front of the camera. As you now understand the styles of videos that you can create, here's our 4-step formula to help you establish better videos for your business.
Step one is the Opener. This is the most crucial section of your video. Statistics show that most videos are closed throughout the first 5 seconds of them starting. So you want to do something that's going to catch the audience's attention right away. And this is what we consider a Patter Interrupt in marketing. Instead of wasting your first 5 seconds of your video on like a logo or like an animated title, you want to do something different. A great example of Pattern Interrupt is simply just - "In this video, you're able to learn XYZ".
Step two is the Introduction. Now that's where you can put your marketing. If you have a great animated logo for your title, that would be amazing, you can utilize that. If you don't, you can be resourceful. You can hold up a piece of paper with your logo. In this portion of the introduction, what you need to do is give out stuff like your name, your company, the name of your TV show. So say for instance - "Hi, my name is James and welcome to James' Mowing. I'm the founder of James' Mowing Company and this show is centered on how to cut your grass the correct way."
Step three is the Body of your show. This is where you give all the content that your viewers want. A lot of keyword research in our previous video can help you determine what you want this part to be about. Step four is the Call To Action. Every video must have a solid call to action at the end of it. There's no point making videos just for the sake of producing videos. We must have a purpose or a reason why you're making this video. So at the end of each video, produce sure you tell your viewers what it is you would like them to do. Whether it is to subscribe to your Youtube channel, to sign up to your email list or to obtain a product or service that you have.
And lastly, the most important rule about online video, the shorter the videos, the better. We find videos that are about 2-3 minutes in length, perfect. And now, let us get onto this week's challenge. This week's challenge is to create a video using our 4-step formula. So that is Opener, Branding, Body and Call To Action. V:5
Step one is the Opener. This is the most crucial section of your video. Statistics show that most videos are closed throughout the first 5 seconds of them starting. So you want to do something that's going to catch the audience's attention right away. And this is what we consider a Patter Interrupt in marketing. Instead of wasting your first 5 seconds of your video on like a logo or like an animated title, you want to do something different. A great example of Pattern Interrupt is simply just - "In this video, you're able to learn XYZ".
Step two is the Introduction. Now that's where you can put your marketing. If you have a great animated logo for your title, that would be amazing, you can utilize that. If you don't, you can be resourceful. You can hold up a piece of paper with your logo. In this portion of the introduction, what you need to do is give out stuff like your name, your company, the name of your TV show. So say for instance - "Hi, my name is James and welcome to James' Mowing. I'm the founder of James' Mowing Company and this show is centered on how to cut your grass the correct way."
Step three is the Body of your show. This is where you give all the content that your viewers want. A lot of keyword research in our previous video can help you determine what you want this part to be about. Step four is the Call To Action. Every video must have a solid call to action at the end of it. There's no point making videos just for the sake of producing videos. We must have a purpose or a reason why you're making this video. So at the end of each video, produce sure you tell your viewers what it is you would like them to do. Whether it is to subscribe to your Youtube channel, to sign up to your email list or to obtain a product or service that you have.
And lastly, the most important rule about online video, the shorter the videos, the better. We find videos that are about 2-3 minutes in length, perfect. And now, let us get onto this week's challenge. This week's challenge is to create a video using our 4-step formula. So that is Opener, Branding, Body and Call To Action. V:5
About the Author:
If you're wondering how to make good Youtube videos then follow these easy steps. Visit Five Minute Video Marketing to boost your Youtube videos now!. This article, Helpful Tips On How To Make Good Youtube Videos has free reprint rights.
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