Sunday, May 15, 2011

Promotional Caps Are Not Just For Baseball Anymore

By Mollie Suzzaana


Promotional caps used to be reserved for the ballpark, where children and their parents could buy one in the colors and with the logo of their favorite team. But now, baseball caps are one of the most popular types of hats and worn by most everyone in many different situations. They are not just to keep the sun out, but a fashion statement as well.

Baseball caps are not just for picking up at the ballpark anymore. If you grew up a fan of one of the major league teams, you probably had one or more promotional caps you wore to cheer on your favorite team. But, now, they are the most popular style of hat and worn by most anyone for fashion as well as function.

They used to be designed for guys. But now many ladies like to wear them too including members of the Red Hat Society. They come in purple, red and pink now, too, and may be designed with rhinestones. And, they are not the only type of marketing headwear. Scarves remain popular with women, and they are printed or embroidered for marketing, too.

They are great fundraisers as they are pretty affordable. Many large non-profit organizations offer them for sale as do local schools and sports teams. Because of their affordability and usefulness they are fairly easy to sell. They are great for local team sports, such as high school football or community-organized softball and baseball.

There are other types of head gear which also offer promotional materials including bucket hats and beanies. Like tee-shirts, and other things such as key chains, their initial cost is not too high giving a decent markup for promotions and fundraising.

Most print shops can imprint most anything on caps and some places also do embroidery work. You can order them in most any amount. Of course, the more you order, the less expensive each piece will be. You can get them in most colors, too and in children and adult sizes.

Promotional caps are a great way to get the word out about your local business, too. You may want to print some out and sell them. Or you can give them out to some of your better customers. This promotes good will with them, and when they wear them promotes your company to potential new customers as well. Make sure they are flashy, but not too flashy to be worn and catchy, too. You good customers are bond to put in a good word, when asked about the cap they are wearing. And, there is nothing better than word-of-mouth promotion.




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