Sunday, October 27, 2013

Multiple Coaching Products And Multiple Streams Of Coaching Income

By Barbara D. Lopez


Right now, there are so many people who are creating and selling high ticket coaching programs in ht online arena. Sadly, not all of them are getting their desired response from their prospects. Don't be one of them by simply taking these steps,First thing to do is to get your prospects to sign up to your newsletters. It's important that you have their email address and phone number so you can easily get in touch with them. Getting these people to subscribe can be very challenging especially now that spam emails are on the rise. But you can still convince your prospects by giving them an assurance that you're a great source of information and that you will not share their contact information to third parties. Of course, it will help if you offer ethical bribes like free ebooks and special newsletters.

Benefits Coaches who develop educational products are well aware of the schedule of added benefits behind the package. Following are some examples,Increased Credibility. Delivering high quality, branded products to your niche is one of the most powerful means to build your credibility. There is virtually no other way to accelerate your perception as an expert in your niche.Improve your networks, Authorities in your niche are usually very willing to assist and participate in the development of products that assist their industry. Networking with these authorities will give you an immediate, highly leveraged entry into your niche. It will open many doors to Joint Ventures; list sharing! ; public forums; group meetings; etc.

You'll become less reliant on your time. As a coach, what is your commodity? When everything is distilled down, what are you selling? Coaching? No. Happiness? No. Success? No. Health? No. You are selling your time! Time is your commodity. And when time is your commodity and you are reliant on selling your time, you! r income potential is extremely limited. You can only realistically work 8-hours a day. So the only way to earn more money is to charge more. There is a limit to how much you can charge. And when you stop selling your time (go on holidays with your family; get sick), your income stops.

Products are your escape from being time reliant.By commercialising products you rely less on time as your commodity.Move from one-to-one to one-to-many. Most coaches sell one-to-one coaching as their core service. This restricts your time, and also limits your commercial reach. Commercialising products allows you to leverage your intellectual property by 10, 100, 1000 times. You can be selling hundreds of eBooks; eCourse; tele-clinic seats; pe! r week. Now that's how to leverage your knowledge and time!

o, you've decided to sink your teeth into the field of coaching. After identifying what to coach about and after researching your target market, the next step that you need to take is to decide on what type of information product you're going to sell. In this article, I wish to share some tips on how to create your product line to ensure your success in this type of business.

Start with ebooks. You would want to test the waters first. You would want to see if your potential clients will really spend their hard earned money on your products. As these people will usually not take huge risk on their initial purchases, offer them with something small but truly valuable. I suggest that you start with ebooks that will cost no more than $100. The number of sale that you're going to make will make give you an idea if you're ready to take your product creation endeavor to the new level.

Although it may take a while before you can really sell your programs, you can be assured that this is the best way to realize your goals. Once you've convinced a lot of people to take advantage of your programs and once you've created a huge name in your chosen niche, that's the time that you can offer your programs to your potential clients right away (no need to offer them low-end products first). This is because these people now have the reason to trust you.




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