Thursday, January 14, 2010

Create Your Brand Recall By Advertising Through Gift Carrier Bag

By Isaac Sung

In this period of environmental consciousness and an increasing need to locate eco-friendly alternatives, non woven bags have become a trend with the shoppers. Being made of spun bond propylene, these bags when disposed off fully decompose back into the earth causing no pollution whatsoever. The bag's material is safe and does not cause any dermatological or allergic problems. All these good characteristics make a non woven bag ideal for presenting a corporate gift in.

A non woven bag with a promotional message can work wonders for an organization. Women simply love these bags, as their size and usability make them a perfect bag to take for shopping and for several other purposes also. These multi-utility bags are great bags to present corporate gifts in and are extremely potent marketing and promotional items.

The printing of non woven bags is not expensive either, which makes them even more suitable. Moreover, it should not be difficult to find a printer in your area, who can help you with non woven bag printing needs.

The technique of production and printing of paper bags has also improved immensely, and some beautiful designs are available in the market. However, before printing these bags, one requires to ensure that the logo of the organization, or the punch line, will come out clearly and aesthetically. The design should be striking and the colors must be appealing to the sight. Size and sturdiness of the bag and its fold-ability are also points worth considering.

So far only big companies have used these bags as a marketing medium for brand awareness. However, with the advent of cost effective technology that makes non woven bag printing inexpensive, the smaller firms should not be left behind. This is a good marketing strategy that will drive sales and grow your business without costing a fortune.

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