Sunday, January 24, 2016

Ways Used To Collect Data For Analytics

By Brenda Morris


Researchers are collecting data everyday trying to discover something new and also find out why things are the way they are. The type of information that they collect is a raw data, the data that has not been processed. To interpret the data, it must be processed. Analytics is the unearthing and communication of significant arrangements of data. It relies mainly on the use of statistics, operation research and computer programming to visualize certain arrangements of findings.

Its various categories include prescriptive in which, data is worked on in the correct manner so that rules and regulations are put into place. For every organization, there must be rules and regulations to be followed. This indicates that it has a wide area of applicability. However, only very few companies apply this type when deciding on its rules and regulations.

Predictive type is concerned with analyzing the current events to foretell what is most likely to happen in future. Also, the historical patterns can be used to judge what is likely to happen in future. If the there is much spending during the Christmas, most parents are likely to have the difficulties when paying the school fees in January.

Diagnostic type is concerned with analyzing the historical events so that one acquires the information why and what caused the occurrence. From the social media, the companies can observe the comments of the customers especially after the occurrence of a phenomenal thing. If the comments are not pleasing at all, the can apologize.

The descriptive is used to determine what is happening currently depending on data flowing in. A company can know the quality of an item that is new to the market by analyzing the number and the frequency the customers buying it. If it is of good quality and meeting the expectations of customers, it is likely to sell at a fast rate than the one that does not meet their expectations.

Different methods are applied by the companies during collection of data. The behaviors of customers may be studied within the business. This can be achieved by looking at the sales of commodities within the business. This type of study is called inbox behavior study. A commodity that takes a very short time on the shelves needs to be stocked in large quantities.

Out of box behavior involves learning the behavior of customers outside the organization. That is observing from the outside. Looking at other retail shops the managers can know what customers want. If the sales of a certain good are very high in the nearby shop, then the managers ought to make the arrangements to ensure that the goods are purchased in large quantities.

Studying the attitude of the customers can be an excellent source of information to the business. In many Muslim countries, they do not like consuming pork. Therefore, any business located in these places should avoid selling pork because there is going to be little or no sales. The attitude can be studied by conducting a survey.




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