Friday, May 24, 2013

How To Transition Your Online Sun Shade Business Marketing Via Selling Shades

By Joan Ames


If you are looking to earn a living, but don't want to deal with a new boss, staff, or commute to the office, make sure that you have explored all of your options. You could make a decent income working from your own home if you open an online shade store. Look over these tips to get started.

It is a good idea to keep in contact with your current customers. Email them or connect with them via social media website. These are easy and effective tools to keep communication going between you and your customers. It will also keep your customers familiar with your shade product. It is also a good idea to consider offering an email newsletter.

Imagine how wise it would be to offer your customers with great discounts and offers during holiday seasons! Don't delay to invite your customers to your website and make them share their favorite holiday tradition. In return you can give them a small gift and make them a repeat customer thereby increasing your business revenue.

You should make a point not to encourage fraudulent bids on your site, as they create negative impact on your store. There may be occasions, when one of the bidders superficially bid either high or low and on finding out it is better to cancel that bid instantly. So, take into all the aspects of bidding and its implications on bidding and accordingly formulate the rules.

Press release is the best form advertising, if you intend starting a business. By this you have an opportunity to address a good segment of customers. After deciding the line of sun shades to sell, think of good strategies to garner business. By way of marketing you can announce discounts in the initial years. By this way you will be able to get publicity about your store and its cloth sun shades which will pave way for your success.

You can appreciate the customer by emailing them 'thank you notes' or by giving them small gift sun shades. While doing so, give more priority to your existing customers. You can do so by offering exclusive deals that are different from the offer to your new customers. The other incentive you consider could be 'free shipping' for a year.

Researching what social media users are interested in will help you understand what they want as customers. Reviewing sun shades that are advertised on social media sites can also be useful. Find out what ones have been clicked on the most and you can get an idea of what your competition is doing.

Try to ensure that you are protected from a possible credit card fraud, when your customer is paying via credit card. There are services, that will check the identity match of the prospective buyer, so use those services, and there should be no problem with transactions, enabling smile in your customers' face.

Do not get disheartened, when you get low volume of traffic in the beginning. Continue having the site, keep on researching to improve the site. Over a period time you would be happy note that your customer base has really grown. Try innovative methods to attract new customers to your site.




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