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Video games are sold due to numerous variables. While it's important for them to be made and reviewed well, it's equally important for them to be effectively promoted to the masses. Internet marketing companies across the board can agree, and some advertising campaigns have been more successful than others. The following cases stand out the most, and chances are that you've heard of these titles already.
When it comes to stellar advertising campaigns for video games, The Legend of Zelda: Ocarina of Time 3D is a great place to begin. This 3DS title was long-awaited by many fans, and the hype was further built upon by the commercials released in North America. These starred Robin Williams and his daughter, Zelda, who he named due to his love for the original game. The commercials in question undoubtedly helped this remaster of a classic game sell.
Internet marketing companies can also draw your attention to Mario Kart 8, which was one of the more anticipated Wii U titles. As a matter of fact, its marketing was so strong that it boosted sales of the aforementioned systems by 666%. Needless to say, this racing game made an impressive mark, not only among gamers but advertising enthusiasts as well. Reputable agencies like fishbat would be hard-pressed to disagree.
Just Cause 3, which was announced in 2015, had its own unique marketing campaign. It didn't use too much in the way of traditional methods, though. Instead, the company that developed this game, Square Enix, announced a contest where one could win a free island. This wasn't lingo for in-game content, either, as the winner would become the owner of a physical private island they could visit whenever they wanted. It's safe to say that this is one of the more unique promotional endeavors in recent memory.
Video games are among the most popular forms of entertainment, and it's easy to see what many of these titles have been helped by effective marketing. The examples discussed earlier are just a few that those in advertising should be mindful of. When the right campaigns are implemented, it's easy to imagine that sales can increase. While the games themselves have to be fun to play, the act of promoting them is a crucial part of the proverbial battle.
When it comes to stellar advertising campaigns for video games, The Legend of Zelda: Ocarina of Time 3D is a great place to begin. This 3DS title was long-awaited by many fans, and the hype was further built upon by the commercials released in North America. These starred Robin Williams and his daughter, Zelda, who he named due to his love for the original game. The commercials in question undoubtedly helped this remaster of a classic game sell.
Internet marketing companies can also draw your attention to Mario Kart 8, which was one of the more anticipated Wii U titles. As a matter of fact, its marketing was so strong that it boosted sales of the aforementioned systems by 666%. Needless to say, this racing game made an impressive mark, not only among gamers but advertising enthusiasts as well. Reputable agencies like fishbat would be hard-pressed to disagree.
Just Cause 3, which was announced in 2015, had its own unique marketing campaign. It didn't use too much in the way of traditional methods, though. Instead, the company that developed this game, Square Enix, announced a contest where one could win a free island. This wasn't lingo for in-game content, either, as the winner would become the owner of a physical private island they could visit whenever they wanted. It's safe to say that this is one of the more unique promotional endeavors in recent memory.
Video games are among the most popular forms of entertainment, and it's easy to see what many of these titles have been helped by effective marketing. The examples discussed earlier are just a few that those in advertising should be mindful of. When the right campaigns are implemented, it's easy to imagine that sales can increase. While the games themselves have to be fun to play, the act of promoting them is a crucial part of the proverbial battle.
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