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Why is SEO so important?
It matters because in this day and age the first thing your prospective customer does is open up Google and search for, for example, "guaranteed SEO services Riverside CA." If you do not show up on the first page when they do that, then they likely will not find out you exist. Word of mouth can certainly help, but to grow your business you need as many people as possible to be aware of your existence and the services you offer.
This where you can get help from a trusted SEO professional. Availing yourself of the services of an experienced SEO/SEM company tends to be far more effective than trying to improve your page rank independently - and then having to learn everything that you know about SEO all over again, each time Google choose to rewrite or alter its algorithm for determining page rank and values. Because these changes are regular events, SEO isn't a one-time thing, but rather, a ongoing task that companies have to do again, and again.
As an example, many business owners are still convinced that loading their articles with keywords or "keyword stuffing" is a sure strategy for improving page rank. This has not been an effective strategy for quite some time, despite the fact that a number of self-professed professionals are still recommending it. An article that has been stuffed with keywords isn't going to read well to a human audience and this will in turn, limit the amount of time that people are spending on your web pages, which is definitely something that the current algorithm accounts for. This, however, doesn't mean that keywords aren't important at all, it just means that you should avoid overusing them.
Other good practices include making pages mobile friendly (now a requirement to rank well), creating useful content and applying authorship correctly.
Connecting with an SEO provider and having this professional routine check your, update it and possible even provide content on your behalf is the absolute best strategy.
It matters because in this day and age the first thing your prospective customer does is open up Google and search for, for example, "guaranteed SEO services Riverside CA." If you do not show up on the first page when they do that, then they likely will not find out you exist. Word of mouth can certainly help, but to grow your business you need as many people as possible to be aware of your existence and the services you offer.
This where you can get help from a trusted SEO professional. Availing yourself of the services of an experienced SEO/SEM company tends to be far more effective than trying to improve your page rank independently - and then having to learn everything that you know about SEO all over again, each time Google choose to rewrite or alter its algorithm for determining page rank and values. Because these changes are regular events, SEO isn't a one-time thing, but rather, a ongoing task that companies have to do again, and again.
As an example, many business owners are still convinced that loading their articles with keywords or "keyword stuffing" is a sure strategy for improving page rank. This has not been an effective strategy for quite some time, despite the fact that a number of self-professed professionals are still recommending it. An article that has been stuffed with keywords isn't going to read well to a human audience and this will in turn, limit the amount of time that people are spending on your web pages, which is definitely something that the current algorithm accounts for. This, however, doesn't mean that keywords aren't important at all, it just means that you should avoid overusing them.
Other good practices include making pages mobile friendly (now a requirement to rank well), creating useful content and applying authorship correctly.
Connecting with an SEO provider and having this professional routine check your, update it and possible even provide content on your behalf is the absolute best strategy.
About the Author:
To know more about guaranteed SEO services Riverside CA businesses should review the essential info online. For all your marketing needs, go to http://automatedsocialnetworking.com/.
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