Friday, December 19, 2008

How To Recruit Job Candidates In A Bad Market?

By Cade Krueger

If you set up a nurturing campaign extremely well and recruit candidates early on then you will find so much success and destroy your competition. There are several steps you need to follow in order to make this happen.

Many recruiters get to their contacts way too late. They don't do the necessary steps to network with the phone and websites to find a candidate early when they are first interested and exploring opportunities on their own.

Candidates will look at opportunities on their own to get a peek into what other cultures look like out there. They will do this before going to talk with trusted work peers or recruiters because they are curious.

It doesn't mean they are going to leave their job, but it means they are losing passion and want to see if their is a better future in another job with another company. They want to peek into other campuses to see if there are exciting work or innovative projects.

A candidate will be willing to get paid less in order to find some job that provides them with joy and a feeling of worth in their life that they are currently missing. It has to fit their long term or at least short term goals in life.

If you have a specific job you have to fill for a corporation then understand who it is that you are looking for and how they would find that position appealing. Use those unique selling points and stick that into your pitch. Ask them questions that would lead them to realizing that this job does fit their benefits.

Look for ways to leverage with SEM and SEO to get your brand out there faster with more eyes able to see it. I suggest that you go toward EnticeLabs and TalentSeekr if you want to focus on SEM and Jobs2Web if you are targeting SEO.

As you find these candidates you need to use a solid recruiting CRM to organize and continue to nurture these candidates. iCIMS is a solid CRM that you can use to keep going at your candidates to show you are valued asset.

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